Hi Wine Diamonds Friends!

The Wine Diamonds film team brought together a group of people last night to help us critically review our progress with the film. This audience test (or focus group) was a great way for us to get actionable audience information that we can use to make adjustments. As a result of this group we’ve got a much better understanding of how potential audiences may view our film and as a consequence we’ll be making some changes. We are so thankful to our group for helping us fine-tune our film and can’t wait to show you the next iteration.

Coming up… On February 28th we’ll be at the Iowa Wine Grower Association’s annual conference in Des Moines, IA to show our trailer and a sneak peek at one of our clips. Always great to reconnect with wine industry folks!

We’re hoping to make a quick trip to Colorado on March 16th to meet up with The Sweet Lillies at a show in Fort Collins. They created a brand new song just for this film called, “In My Blood” that really captures the way many of us feel about our ties to the land and family. More to come about this and one of their other songs.

Thanks for following our progress and for sharing our film with your wine and independent film friends.

Brad (and the Wine Diamonds Team)

Focus group (audience test) watching the first 60 minutes


Focus 5
Focus group participants and Wine Diamonds team

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